Define Your Course Idea Identify Your Audience One of the first things I did when I decided to create a course was to sit down and get clear about who my audience was. It’s super important to understand who will benefit from your course. Ask yourself questions like, “What are their pain points?” or “What […]
Understanding Your Audience Identify Their Needs When I first started thinking about preselling a course, one of the biggest lessons I learned was the importance of understanding who your audience really is. You need to dig deep and figure out what they’re struggling with. What keeps them up at night? What knowledge or skills are
Understanding Your Target Audience Identifying Pain Points One of the first steps I take when thinking about launching a new course is to really get to know who I’m talking to. What are their frustrations and desires? If you don’t know your audience, how can you expect to sell to them? I’ve spent hours researching