Understanding Your Target Audience Identifying Your Audience’s Needs When I’m planning a new campaign, I always start by getting into the heads of my audience. What do they need? What problems are they trying to solve? This helps me figure out what kind of advertising will really grab their attention. The better I understand my […]
Utilizing Social Media Platforms Choosing the Right Platforms When I started promoting my Teachable courses, I quickly realized not all social media platforms are created equal. Each platform has its own audience and vibe. For instance, Instagram is fantastic for visual content while LinkedIn is where you’d want to be for professional courses. Choosing the
Define Your Target Audience Understanding Your Ideal Student From my experience, the first step in advertising your Teachable course is understanding who your ideal student is. You want to get inside their heads and see the world through their eyes. Who are they? What are their pain points? What do they hope to achieve by